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Showing posts from March, 2021

Custom Wayfinding Signage: Definition and Where It Came From

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  Custom wayfinding signs are installed within your property or in nearby areas. These help customers locate unfamiliar areas or find specific items in your establishments. When installed within several meters away from your location, these inform motorists that they are heading in the right direction and that your store, shop, office, or facility is within a short distance.     Brief History of Wayfinding Directional Signage   According to early records of civilization, the Romans and Greeks developed the foundations of modern directional signs. They crafted signs, particularly for illiterate and lower class people, with illustrations and words that guide them on which way to go. Eventually, these were used for businesses as well, such as shoe stores, taverns, inns, and more.   During the 1900s, when motorized vehicles started to become more common, society realized the need to regulate traffic and promote orderliness through signs. When the Society...

What Is The Most Effective Placement For Channel Letters?

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  It is without a doubt that signage plays a huge role in getting your business noticed in Aurora, ON. Outdoor signs such as storefront channel letters are your silent sales representatives. They advertise your business and influence people’s buying decisions. Eye-Catching Channel Letter Signage No two signs are alike. There are a lot of outdoor sign options available in the market. However, custom channel letter signs stand out as one of the top choices of businesses regardless of industry. These are very versatile and can be added to other sign types. A well-designed sign is important for it to make an impact. However, it doesn’t matter how striking your sign is if no one gets to see it. This is why placement is important for your sign to work for you. Effective Placement for Custom Channel Letters Putting up signs can be a huge business investment. Make sure that your investment doesn’t go to waste by choosing the right placement for your signs. Hopefully, the guidelines below c...